Marketing has become incredibly complicated: Different methods, different outlets, different ways to accomplish goals... most marketing professionals must be Jacks and Jills of many trades.
Why skills do you need to add to your marketing toolkit? Good question -- so let's ask someone who knows for the answer.
The following is fromJake Kurtz, a media professional, digital expert, and writer from Tampa who helps businesses create and distribute helpful, shareable content.
Things have changed for marketers.