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The Data Daily

Articles about influencer marketing


Content Marketing 2016: Top 100 Influencers and Brands

Last updated: 05/16/2019

The rise and rise of content marketing has turned traditional businesses into media publishing companies, using content to drive traffic, raise awareness, generate leads and...

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How Brands Execute Strategic Demand Gen Campaigns

Last updated: 05/16/2019

Many large brands deploy strategic and integrated multi-channel marketing campaigns designed to get their message out to their target audience. Certain components of these...

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Influencer Marketing Automation: Will Algorithms & AI Take Over?

Last updated: 05/15/2019

← Previous Is Influencer Marketing Automation The Way To Go? For the latest authoritative social media and influencer marketing news, trends, and statistics, subscribe to our ...

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7 Strategies to Ensure Your Next Collaboration With Influencers Is a Success by @MichaUnderdahl of @nimble

Last updated: 05/15/2019

Influencer Marketing is “the new black.” Everybody is talking about it, and it seems like all companies (B2B and B2C alike) are dabbling in it. There are many resources...

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Evolution of Social Media Marketing Tools

Last updated: 05/15/2019

When social media was recognized as the platform to support inbound and content marketing, many marketers thought that it was going to end there. But social media quickly...

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Five Ideas How Influencers Can Monetize Their Brand, With Neal Schaffer

Last updated: 05/12/2019

Thank you so much for doing this with us! What is your “backstory”? I launched my career in Asia after graduating from Amherst College and ended up living there for 15 years. I...

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5 Steps to Unlocking the Power of Influencer Marketing

Last updated: 05/12/2019

As a business owner, you strive to grow online, increase your competitive position, engage your audience, promote your offerings, and ultimately generate leads. Clearly, this is...

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Digital Marketing News: Facebook's Playable Ads & Business Pages Update, Gen Z Mom Trends, & B2B's Video Uptick

Last updated: 05/11/2019

Facebook redesigns biz Pages for utility as feed reach declines Facebook has released a slew of changes to its popular Business Pages offering, including updates to mobile,...

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Evergreen Content Marketing: How to Build and Care for Your Forest

Last updated: 05/08/2019

Evergreen trees are a symbol of life and renewal because they never lose their leaves; they stay green year-round. Tell that to anyone who has dragged a Christmas tree to the...

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Digital Marketing News: Brand Trust, B2B Content, LinkedIn's Rising Engagement, Digital Video Ad Spend Growth, & More

Last updated: 05/06/2019

B2B marketers acknowledge the need for quality content 72 percent of B2B marketers intend to create more social content over the next 12 months, and 98 percent see the...

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