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The Data Daily

Articles about influencer marketing


Lead Generation with Social Influencers

Last updated: 05/04/2019

Tweet With influencers posting your content, you don't have the level of control as some other mediums when it comes to who is seeing your message. How do you make sure that the...

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The New Affiliate Marketing: How Influencers Are Changing the Game | Shopping Links

Last updated: 05/04/2019

Subscribe to our industry newsletter for the latest influencer marketing trends, collaboration ideas, and up-and-coming bloggers. Affiliate marketing is evolving from a...

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Here’s How B2B Marketers Can Adapt & Thrive in the Age of Voice Search

Last updated: 04/28/2019

Can you imagine if we actually talked to one another the same way we’ve historically talked to search engines? It would make for some awkward interactions. It’s only fitting I...

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What The Intelligent Enterprise Means For Media Companies

Last updated: 04/28/2019

The digital landscape is changing. What media companies once took for granted – channel loyalty, captive audiences, and scaling on the back of a portfolio full of tangible...

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How to Test New B2B Marketing Tactics: A 6-Step Framework

Last updated: 04/28/2019

When it comes to testing new marketing tactics, B2B marketers often find themselves in one of two camps: Whichever camp you currently find yourself in, chances are high that...

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How to Work With an Instagram Influencer According to an Influencer - Hootsuite Social Media Management

Last updated: 04/27/2019

As the creator of the blog Style Bee and the Instagram account @LeeVosburgh, I write about responsible style and thoughtful consumption and share brands I love. I also started...

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What next for influencer marketing in the music world?

Last updated: 04/26/2019

At Music Ally’s recent Sandbox Summit conference in New York, one of the major themes was on the growing use of influencer marketing by the music industry. It first cropped up...

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10 Inspiring Examples of B2B Influencer Marketing in Action

Last updated: 04/25/2019

While Instagram influencer marketing is expected to hit $8 billion in spend by 2020, the growth trajectory of influencer marketing is not limited to consumer brands. B2B...

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How to Start an Influencer Marketing Program for Your Conference

Last updated: 04/25/2019

Influencer marketing is a bit of a buzzword right now. With good reason. It can help planners expand their events’ promotional effort and overall reach over social media and...

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Supercharge Your PR, Content Marketing and Social Media with Influencer Marketing - PAN Communications

Last updated: 04/24/2019

It’s clear that influencer marketing has become an integral piece of marketing programs today, not only for B2C companies but more recently B2B have taken hold of this marketing...

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