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The Data Daily

Articles about influencer marketing


Are You Making These Massive Mistakes On Social Media?

Last updated: 07/07/2019

It’s true to say that social media can be a vital asset for any business owner. Business owners like social media for one very important reason – it’s free! It’s true, you can...

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26 Ideas for Your 2019 Small Business Marketing Strategy

Last updated: 07/05/2019

Whether you're in the process of launching a new business or already have one, having a strong online presence for your brand is extremely important. In fact, 97% of people...

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It’s a Brand-New World When It Comes to Building Brands

Last updated: 07/01/2019

Why would a company and brand like Nike make the potentially risky decision to feature Colin Kaepernick in its new ad campaign? And why would brands take a political stance in...

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How Instagram Polls Can Enhance Influencer Marketing

Last updated: 07/01/2019

Influencer marketing isn’t the next big thing—it’s already a big thing. Influencers promoting brands existed long before the digital revolution from the beginning of print...

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How Do You Track ROI In The Ever-Evolving World Of Influencer Marketing?

Last updated: 06/27/2019

Marketing-News Ashish Dhruva, Vice President - Marketing, Cleartrip, says, "Marketers are increasingly focusing on precise targeting when looking at influencer marketing. As the...

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30 under 30 Most Influential People in Marketing, Advertising, and Social Media - The Sociable

Last updated: 06/26/2019

30 under 30 Most Influential People in Marketing, Advertising, and Social Media Oct. 01, 2018 at 10:58 am no comment 30 under 30 influencers marketing social media 385views In...

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4 steps to boost PR campaigns with social media influencers - PR Daily

Last updated: 06/25/2019

When used thoughtfully, influencer marketing campaigns can help PR efforts flourish. Cision’s recent Social & Influencer Guide for PR outlines social media takeaways for...

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Five Tips For Using Influencer Marketing To Reach Gen Z

Last updated: 06/25/2019

Members of Generation Z, born after 1996, are anything but a carbon copy of their millennial older siblings. According to a study by the Center for Generational Kinetics, Gen Z...

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How To Use Influencer-Style Video Marketing When You Can't Afford It

Last updated: 06/24/2019

Consumer companies often struggle with keeping up with the latest marketing trends. It is all the more challenging for startups with smaller budgets. Many of these startups are...

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Enterprise B2B Influencer Marketing Interview: Luciana Moran, D&B

Last updated: 06/24/2019

The world of B2B influencer marketing continues to grow and we continue to tap the top marketing executives in charge of leading the industry for their insights and...

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