Logo

The Data Daily

Images Powered by Shutterstock
Tips for Building a Business in a Recession

Tips for Building a Business in a Recession

Calm seas never made a great sailor, and in March 2009, I unintentionally broached into a tsunami. It was the bottom of the recession, and two engineers from Purdue University...

Consumers Are More Forward-Thinking During Covid-19

Consumers Are More Forward-Thinking During Covid-19

Last week, my daughter invited me to a Pinterest board called “Things for our puppy.” Except we don’t have a dog. We have no plans to get one. But for a girl who effectively...

Building A Perfect B2B Influencer Program During Imperfect Times

Building A Perfect B2B Influencer Program During Imperfect Times

Can you run a B2B influencer or ambassador program during turbulent times? Organizations previously unfriendly to remote work suddenly have had to establish an entirely remote...

5 Ways People Are Turning to YouTube to Cope While Social Distancing

5 Ways People Are Turning to YouTube to Cope While Social Distancing

In a global moment that feels uncharted and unfamiliar, people are turning to online video to adapt, cope and find community. Across content genres, YouTube creators are...

Media Ad Sales Teams Must Reimagine How They Do Business

Media Ad Sales Teams Must Reimagine How They Do Business

Media is a people business built on relationships. Whether it’s a night out at a concert, a conversation over drinks or the not-so-secret secret jeans parties and Apple picking,...

How Employees Can Improve Organic Reach and Engagement

How Employees Can Improve Organic Reach and Engagement

Want more organic reach for your social media content? Have you considered working with select employees to expand your reach? In this article, you’ll discover how to identify...

4 New Social Media Trends You Need to Know for 2020

4 New Social Media Trends You Need to Know for 2020

The potential social media has to reach people and influence people is staggering. While we had plenty of unfiltered, hashtag-fee, unbranded fun on MySpace and Friendster in the...

24 Essential B2B Influencer Marketing Statistics

24 Essential B2B Influencer Marketing Statistics

How important is influencer marketing to businesses in 2020? Influencer marketing will see global brand spending of up to $15 billion by 2022 (Business Insider Intelligence),...

Why Video Influencer Marketing will be a successful strategy in 2020 - The Social Media Hat

Why Video Influencer Marketing will be a successful strategy in 2020 - The Social Media Hat

In 2019, video marketing witnessed massive developments, whether it was the rise of platforms like TikTok or the rapid growth in YouTube usage. TikTok grew to 500 million...

25 B2B Influencer Marketing Campaign & Engagement Ideas for 2020

25 B2B Influencer Marketing Campaign & Engagement Ideas for 2020

In the business world, you don’t have to look far to see that the number of B2B companies engaged with influencer marketing is growing. As more companies are moving beyond...

6 Essential Influencer-Marketing Truths Every E-Commerce Brand Should Know

6 Essential Influencer-Marketing Truths Every E-Commerce Brand Should Know

More than a few companies have been burned by the wrong approach. Make sure yours isn't one of them. Influencer marketing is becoming a fundamental part of many e-commerce...

Top 10 B2B Digital Marketing Trends in 2020

Top 10 B2B Digital Marketing Trends in 2020

As a kid I was a big fan of Science Fiction with a rich imagination about the world in 2020 with flying cars, floating cities and the possibility of aliens among us that sparked...