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We’re changing how we do our influencer lists and here’s why - Onalytica

We’re changing how we do our influencer lists and here’s why - Onalytica

Onalytica have been creating influencer lists for 10+ years, in which time we’ve published 187 influencer lists spanning across topics such as AI, IOT, Future of Work, 5G and...

From Santa to Elsa: Influencer marketing is a tale as old as time

From Santa to Elsa: Influencer marketing is a tale as old as time

Influencer marketing has often been perceived as a new industry, but in reality it has existed for much longer than many of us can imagine. It is often associated with modern...

Insider Tips for Creating Your Influencer Rate Card - Onalytica

Insider Tips for Creating Your Influencer Rate Card - Onalytica

As the relationships between influential experts and brands continue to mature, it raises questions about how much these partnerships are worth. Recent studies have found that...

Marketing Artificial Intelligence: AI, Marketing and the Future of Business [Paul Roetzer Interview]

Marketing Artificial Intelligence: AI, Marketing and the Future of Business [Paul Roetzer Interview]

Artificial intelligence is forecasted to have trillions of dollars of impact on businesses and the economy. Yet many marketers struggle to understand what it is and how to apply...

The Ultimate Guide to TikTok Influencer Marketing | Socialinsider

The Ultimate Guide to TikTok Influencer Marketing | Socialinsider

The popularity of TikTok has been nothing short of extraordinary. TikTok became a preferred platform for users to share and watch short entertaining video content during the...