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Articles about influencer marketing


How ASOS Built a Successful Brand Advocacy Program | Traackr

Last updated: 02/18/2019

Advocacy is one of the main use cases of influencer marketing and a key objective many brands are looking to achieve on social media; however few have yet actively engaged in...

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Why influencer marketing is a game changer

Last updated: 02/17/2019

The power of the social influence is rising, which is creating the ultimate need for fresh approach considering the relationship between brands and users. Nowadays, social...

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6 Pieces of Marketing Advice You Can Actually Use | Convince & Convert

Last updated: 02/17/2019

Comments 6 Pieces of Marketing Advice You Can Actually Use With 2018 in full swing, marketers should be thinking about way to level-up their strategies. And as much as we wish...

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Influencer Marketing Should Be Based on Relationships. Here's How to Build Them

Last updated: 02/16/2019

It's no secret that influencer marketing is picking up steam. In 2017, the use of influencers grew 198 percent. Even big brands are starting to work more closely with powerful...

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How to maximise the impact of your influencer marketing strategy | Smart Insights

Last updated: 02/16/2019

How to maximise the impact of your influencer marketing strategy By Gavin Llewellyn 26 Feb, 2018 Essential Explore our Marketing Campaign Planning Toolkit Three guiding...

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Creating an effective influencer marketing strategy - Builtvisible

Last updated: 02/15/2019

Influencer marketing is a topic we all love to discuss, both in the press and on social media and especially if you’re working in digital PR and SEO. In my experience, many of...

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Why Influencer Marketing is the Focus of this New Advertising-Based Company

Last updated: 02/14/2019

Searching for the relevant channel to advertise can be a huge hindrance for marketers and agencies offering native ads. YouTube advertising algorithms seem to be the industry...

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Top 10 content marketing trends for 2018 – GMR-GulfMarketingReview

Last updated: 02/13/2019

The digital media landscape continues to evolve, which means content marketing strategies have to adapt to keep up with new trends and technologies. From the growth of mobile...

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Digital Marketing Revitalises Heritage Brands | Traackr

Last updated: 02/12/2019

Digital marketing transformation doesn’t always come easily for heritage brands. They have been around for a long time and have generally gained a loyal client base. Often their...

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7 Steps to a Successful Influencer Marketing Strategy

Last updated: 02/12/2019

Influencer marketing has become an integral part of social media strategy for many brands. The chart below demonstrates just how many brands in different industries are working...

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