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G.R. Jenkin & Associates

Garry Jenkin moved to Dallas, Texas in 1985 and began a new career in consulting for technology companies. When Garry isn't working, he's honing his skills in graphic design, photography, Yoga and is sometimes dreaming about his  next motorcycle.

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Machine Learning vs Data Science: Key Differences

Machine Learning vs Data Science: Key Differences

Machine learning (ML) and data science are two separate concepts that are related to the field of artificial intelligence (AI). Both concepts rely on data to improve products,...

How Human Insight Enhances AI-Driven Marketing Personalization

How Human Insight Enhances AI-Driven Marketing Personalization

When it comes to personalization in marketing, AI is a great tool but it is not a replacement for human intuition, insightfulness or empathy. “A hammer or saw doesn't replace...

The 14 Components Of A Successful Ad Campaign

The 14 Components Of A Successful Ad Campaign

Ad campaigns are a crucial aspect of content marketing strategies that help businesses grow their customer base and generate more revenue. They describe your brand and how your...

Influencer Marketing: A Growing Strategy Startups Should Utilize - Grit Daily News

Influencer Marketing: A Growing Strategy Startups Should Utilize - Grit Daily News

Influencer marketing has been mainstream for some time now, with many businesses using it to increase exposure of their brand, products, or services. However, despite its...

AI for SEO and Content Marketing: A Friend, Not a Foe (for Now, at Least)

AI for SEO and Content Marketing: A Friend, Not a Foe (for Now, at Least)

AI for SEO and Content Marketing: A Friend, Not a Foe (for Now, at Least) Content Marketing | Marketing Industry The author's views are entirely their own (excluding the...

4 Effective Digital Marketing Strategies for Small Businesses - UrbanMatter

4 Effective Digital Marketing Strategies for Small Businesses - UrbanMatter

Do you have a small business that needs to be more active in the realm of digital marketing and want to know more about it? Do you need help when it comes to digital marketing...

Artificial intelligence and unstructured data

Artificial intelligence and unstructured data

Artificial intelligence and unstructured data Home / Blog / Technology / Artificial intelligence and unstructured data Table of contents Big data and artificial intelligence...

The Role of Audience Building in Marketing

The Role of Audience Building in Marketing

The Role of Audience Building in Marketing Buffer 0 Shares The biggest thing most people notice after joining a social media channel is the value of having a strong audience....

DataOps: How to Turn Data into Actionable Insights - RTInsights

DataOps: How to Turn Data into Actionable Insights - RTInsights

Home / Analytics / DataOps: How to Turn Data into Actionable Insights DataOps: How to Turn Data into Actionable Insights Tweet Business leaders can achieve operational...

How data analytics can enhance educational experience

How data analytics can enhance educational experience

These institutions can resolve certain challenges at the heart of the education landscape by exploring the benefits of data analysis. Smart data analysis and data intelligence...

Top 5 High-Impact Uses of Big Data in Marketing

Top 5 High-Impact Uses of Big Data in Marketing

With growing competition in all industries, businesses need to break new ground each time to stay firmly in the marketplace. Big data analytics provide the necessary amount of...

The Top 5 Reasons to Become a Data Scientist | 7wData

The Top 5 Reasons to Become a Data Scientist | 7wData

As we inch further into the year, I have seen more and more postings for data science positions, especially on LinkedIn, and other similar job-posting sites. After an expected...